India is slowly emerging as the most fashionable in the world with new styles and trends constantly appearing all over the country. The Indian Clothing Market is fast growing into a major fashion trend due to the increased demand for stylish clothes among Indian masses. With more people dressing up Indian Style, the demand for more designer brands and fashion wear is on a rise resulting in rising prices of branded clothing all over the world.
Fashion in India can loosely be divided into three categories – traditional clothing, modern clothing and hybrid clothing. The traditional clothing includes cotton sari, salwar kameez, churidar, and other traditional national wear that come in a variety of colors, patterns and designs. Modern clothing includes kurta pyjama, lungi, salwar kameez and jeggings. Hybrid clothing include such clothes as Patiala trouser, Anarkali dress etc. In addition to these the fashion is also following the latest trends.
With globalization, ethnic fashion is getting popular in Indian cities such as New Delhi. However, more people are beginning to follow western fashion like Hollywood stars. Fashion in India has started to change slowly from traditional to modern. It will further evolve as Indian women become more conscious about their looks.