Trend sustainable fashion is an emerging fashion in clothing industry. This trend seeks to obtain maximum ecological impact as well as minimize waste produced in the process of the making of clothes. Therefore, both the designers attempt to utilize the natural resources to minimize the usage of hazardous chemicals. Latest studies have shown that clothing which are considered trend sustainable or eco-friendly can have a big positive impact on reducing the problem of air pollution and global warming.
Some of the top companies such as Burberry, Apple Bottoms, Gap, Hanes, and many more have come up with their own version of eco-friendly or trend sustainable fashion. Many of them provide their consumers with a green card, which they use to prove that they are using green resources in the manufacturing of their clothes. Thus, many customers get attracted to these clothes and buy them without any second thought. However, there are some companies who still prefer traditional styles in their eco-friendly clothing products. Though, now it is the choice of many people.
Trend sustainable fashion was first introduced in the year 1992 in the United Kingdom. At that time, the British Fashion Council presented a report to the Royal Society of Arts, proposing a model where the consumer receives a green card to show that a certain item was manufactured using sustainable fashion. Since then, green cards are being given for the production of clothes, sports wear, and other accessories which are considered eco-friendly. These cards may bear the symbol or logo of the company that produces the product.