IKEA Fashion Trend 2021
IKEA is a world renowned furniture and home furnishing retailer and it prides itself on offering the latest trends in home furnishings. You may be surprised to find out that the latest trends are not actually what you think they are. For example, back in the 1990s, the average Japanese woman was seen wearing the so-called Mini skirts which were absolutely nothing more than mini skirts over short dresses. However, due to a massive marketing campaign by IKEA, these’short dresses’ became the rage and many women from all walks of life wear them every day. The Mini skirt is now the most popular choice for women’s skirts and you can see a number of different versions being sold at IKEA stores across the world.
There have been some rather interesting changes in the IKEA fashion trend over the last couple of years. For example, one of their latest trends for 2021 is the ‘We Are One’ campaign, which features hand made billboards as well as street performers and a host of other ‘we are one’ statements. One such performance involved eight members of the British punk band The Wailers, who wore nothing but a giant shirt with their names and a picture of their new record on it.
This seems to be a direct result of the economic crisis we are facing at the moment and it is clear that companies are trying to find ways of changing people’s mindsets. By offering something a little bit different, like making their clothes more ‘hip’ or showing a slightly more modern side to their designs, companies can help to change consumer behavior and make the latest trends come into fashion more quickly. If you are going to buy a item, you should always make sure that it is indeed what you want before you buy it, because a lot of stores are faking the newest trends just to get your money. So if you know in advance what you are buying, you are less likely to be duped.