Fashion Trends in India – 1990
The 1990 fashion trends in India are marked by the boom in the textile industry, liberalization of trade and liberalization of immigration policies. Fashion is no longer limited to the high-end section of society. Designers such as Bikram Yoga, Ritu Kumar, Subodh Gupta, Manish Malhotra and Sabyasaachi Mukerjee have taken Indian fashion to a new level in terms of dress codes and social expectations.
Many people in India consider themselves to be fashionable. The 1990 fashion trends in India were defined by the excesses of designers who were trying to cash in on the ’90s trendiness. The fashion trends in India during this period showed a complete lack of taste. This however did not influence the general Indian populace, but only those who were well versed with the various trends in fashion.
The biggest breakthrough in the field of Indian fashion was the open face clothing of the time, which revolutionized the Indian women’s image as well as their casual style. Women who wore these open-faced dresses were criticized for adopting an attitude of impolite servitude towards their husbands or their western boyfriends, but this fashion statement still managed to carve a niche for itself in the Indian women’s dressing segment. Some of the famous women who flaunted open faced dresses during the 1990 fashion trends in India include Subodh Gupta, Ritu Kumar and Manish Malhotra.